About Derek Malff

Derek Malff is an experienced and innovative digital marketer based in Manchester, UK with over 10 years of experience driving online growth for businesses. Originally from a small town outside of Liverpool, Derek became fascinated with the booming world of digital marketing during university when he built his first website for a friend’s small business.

After graduating with a marketing degree from the University of Manchester, Derek quickly landed a job at a local marketing agency where he cut his teeth on digital strategies like SEO, paid advertising, email marketing, and more for clients in various industries. His creative campaigns and strong results led to him being promoted to Digital Director after just 3 years.

Looking to focus more deeply on data-driven marketing, Derek left the agency world to co-found his own consulting business focused on in-depth analytics, attribution modeling, and optimization for ecommerce companies. Over the past 5 years, he has helped dozens of online retailers boost conversions, lower cost per lead, and ultimately drive more revenue through tailored digital solutions.

Outside of work, you can find Derek staying active by hiking the beautiful Peak District or getting out on the open road on his motorcycle. An avid traveller, he tries to visit a new country every year to get inspiration for marketing ideas while immersing himself in new cultures worldwide.

Ready to take your business’s digital presence to the next level? Get in touch today to see how Derek can craft a custom digital marketing strategy tailored for your unique brand, audience, and goals.